How to Survive and Thrive in Facebook’s “Clear History” Era

Bridget Johnston May 16, 2019

Facebook is making updates that will affect advertisers. Their latest “clear history” announcement might have some in a panic. Fear not, Facebook advertisers! We’ve summarized these changes for you and...

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Bridget Johnston, Author at Pattern89 - Page 2 of 6

February 28, 2019

Clean up those ads… with a touch of AI!

Bridget Johnston

Are your ads underperforming? Does the Facebook Ads Manager have you down in the dumps? Is your boss getting angrier by the minute at your team’s ad performance? But first,...

February 19, 2019

Machine Learning, Human Behavior and Netflix

Bridget Johnston

You might not have found your all-time favorite show yet, but data science will connect you to it. According to Netflix, most of its subscribers around the world share six...

February 7, 2019

The Top Things We’re Bringing to eTail West

Bridget Johnston

There will be lots to see at eTail West. Pattern89 will be at Booth 603, and we’ll have tons of cool stuff in store for people who stop by. Here’s...