The House that AI Built

Bridget Johnston April 16, 2019

As digital advertising on Facebook, Instagram and Google continues to grow, home goods retailers need to know what works best advertising. Lucky for you, our AI has discovered that and condensed...

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Innovation Archives - Pattern89

February 28, 2019

Clean up those ads… with a touch of AI!

Bridget Johnston

Are your ads underperforming? Does the Facebook Ads Manager have you down in the dumps? Is your boss getting angrier by the minute at your team’s ad performance? But first,...

February 19, 2019

Machine Learning, Human Behavior and Netflix

Bridget Johnston

You might not have found your all-time favorite show yet, but data science will connect you to it. According to Netflix, most of its subscribers around the world share six...

December 14, 2018

Watch: 2019’s Marketing Forecast with Ogilvy

Bridget Johnston

Andrew Van Aken, a senior consultant at Ogilvy, joined us for a discussion about next year’s marketing forecast, and how AI and machine learning will affect it. You can watch...

November 28, 2018

Marketing Forecast: Cloudy With a Chance of AI

Bridget Johnston

On December 14, I’ll be giving a talk on how machine learning and artificial intelligence is impacting marketing, what the difference between these technologies is and what I see on...

November 13, 2018

Announcing: The Pattern89 Planner

Bridget Johnston

Starting now, AI for creative ad elements will make your campaigns deliver better returns and higher revenue. We’re introducing the Pattern89 Planner, and it’s the secret weapon that will tell...