The future of marketing will be powered by AI. ✨🤖📈 Learn why that’s a great thing for creatives.
Bridget Johnston December 3, 2020
Look back at this day, one year ago. Things were so different. Considering all the changes that 2020 has brought, of course, we’ve seen changes in creativity. Our processes and...
Read ArticleDecember 3, 2020
Look back at this day, one year ago. Things were so different. Considering all the changes that 2020 has brought, of course, we’ve seen changes in creativity. Our processes and...
November 23, 2020
The golden ticket to your best-performing campaigns is out there. It’s your Facebook ad data. So are you using it? Data science and artificial intelligence are providing insights into consumer...
November 19, 2020
Once you launch a piece of advertising creative, it begins going stale. Top-performing brands need to refresh creative very often. Typically, marketers run campaigns for a few weeks at a...
November 16, 2020
The life cycle of any creative varies from campaign to campaign. Artificial intelligence has discovered that while creative lifecycles are getting longer in practice, marketers need to make them shorter...
November 12, 2020
Let’s look at a hypothetical situation. Your brand, or your agency, has been running a campaign on Facebook and Instagram. It starts off with a bang. Engagement is high. CPC...
November 4, 2020
Pattern89’s latest Facebook ad automation release now lets marketers do everything in one place. Since the launch of Pattern89 Predict last summer, marketers have been able to reduce waste by...